Most retailers carry a product in hopes they’re supplying a need for customers who will buy the inventory. They adjust inventory based on customer needs and count their sales from there, with a few big name suppliers offering display collateral and customer incentives to help sales along.
But, what if you could take that inventory from a good retailer experience to a great merchant experience with a program that increases sales and customer retention? That’s exactly what we do with our dealer programs in partnership with Case Knives.
More than a solution
The 50-year partnership between Jessup & Associates and W.R. Case & Sons Cutlery Co. has resulted in a relationship with a brand that has hand-crafted knives since 1889. Together, we have created a brand and retail presence that is available to big name retailers and small, niche retailers alike with customized dealer programs.
The programs take Case Knives to a new retail level with in-store merchandising, product cases, retailer training, in-store signage, print ads, custom brochures, radio spots and more. We offer five levels of the program, including Exclusive Master, Master, Platinum, Gold and Silver. Each offers different types of merchandising, creative and Case representation options to give even the smallest retailers as much credibility as the big guys.
A Real Difference for Case Dealers
Marvin Mott, of Texas Knives & Collectibles, became a Master Dealer and found that Case Knives brought a whole new dimension to his store, especially when the regular hardware season was off.
Interested in learning more about our Dealer Programs? Email us at email@example.com or call 800-821-1924 for more information.